Build Website


Exhibit 21.1 WiX, an easy-to-use application for creating websites.

If your organization is relatively small, and you are seeking a simple and easy-to-construct solution, you may wish to consider a website builder application. There are a large number of such apps available at your disposal, including the ones listed here:

While these applications may suit small organizations, they are far too limiting for most business requirements.

Relatively more advance applications such as Adobe Dreamweaver and Expression Web provide a host of facilities that allow website developers to custom designing web pages. Not as easy-to-use as the web builder apps, these platforms require an understanding of languages like HTML, CSS and JavaScript.

To develop more sophisticated sites, most developers prefer the versatility of IDE (integrated development environment) platforms. Some of the better known IDEs for web development are listed below:


Exhibit 21.2 NetBeans, an IDE platform for developing websites.

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Digital Marketing Workshop

Digital Marketing Workshop

Two-day hands-on training on Digital Marketing, conducted at the NUS Business School. Designed to make you more effective in developing and executing digital marketing strategies. You learn to use Google Search Console, Google Analytics and Google Ads to execute online marketing initiatives, run search and display advertising campaigns, and track and optimize performance.


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What they SHOULD TEACH at Business Schools


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Experiential Learning via Simulators | Best Way to Train Marketers

Experiential Learning via Simulators | Best Way to Train Marketers


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