Exhibit 27.20 Structured snippets for courses that use Plannogrammer, an
experiential learning tool.
Structured snippets allow advertisers to add supplementary
information that highlights various aspects of a product or service. The asset is composed of a
header and a list of items. In Exhibit 27.20, for instance, the structured snippet uses the
header “Courses” with a list of courses that the Plannogrammer is used for.
