Users can share photos and videos with their followers, add
location or apply a filter and manage tags. They can share up to 10 photos and videos in an Instagram
carousel post. Depending on the user’s settings posts can be public or private, i.e., restricted to
followers.
Instagram Stories allow users to share photos and videos
with their followers in a slideshow format. With Stories, users can add filters, text, stickers,
and other interactive elements to their photos and videos to make them more engaging. They disappear
after 24 hours, unless the user saves them as Story highlights on their profile.
Reels allows users to record and edit short videos, add music,
effects and voiceovers to their clips, manage who can see their Reels or use their audio, and
discover creators on Instagram.
With Instagram Live users can stream video to connect with
their followers in real time. Once a live broadcast has ended, they can share a replay or access it in
their Live Archive.
Businesses interested in selling, can set up shops on Instagram.
User can discover these shops on Instagram Shop and purchase products from accounts with shops.
