Blog/Articles


Nov 22, 2017: Dollars, digits and data: The disruption of marketing
Oct 26, 2017: How dollars, digits and data are transforming marketing
Sep 25, 2017: Disrupting marketing: Tech and the business of selling
May 28, 2017: Coverage Analysis — Retail Measurement Service
May 25, 2017: Time for Singapore Airlines to bring back the Magic
May 19, 2017: Infant Milk — The Real Reasons why Prices Soared, and the Lesson for Marketers
May 5, 2017: Dove Bottle Ad — Commentary
April 12, 2017: Social Cloisters and Fake News
August 31, 2016: Redefining how we learn marketing